Designing the
User Experience
- Display Clean Appealing Looks
- Innovate Features and Functions
- Improve Customer Retention
- Increase Your Profits
Fluid designs UI’s
that are intuitive
A.J. Carrillo
Manager, Style & Send / ODT Inc
When We Design for Usability
Externally we can:
- Boost sales
- Decrease customer support costs
- Cut design and development costs
- Reduce training costs
Internally we can:
- Increase employee productivity
- Decrease employee error
- Reduce training costs
- Cut design and development costs
- Decrease technical support
Our User Experience Services
UX Design:
- E-commerce & Software look and feels
- Front-end coding
- Information architecture
- Navigational structure
- Social networking
- Interaction storyboarding
- Prototypes
- Wireframes
- Flash ads and demos
- Branding
- Competitive analysis
Usability:
- Usability reports: heuristics, walkthroughs, ...
- Card sort studies
- Task analysis
- User scenarios
- User testing
- Web UIs
- Software UIs
- Mobile UIs
FluidUI's Unique Offerings
- We’re specialists - not generalists
- Web designing and testing since 1998
- Award winning designs
- Silicon Valley experience
- Human Factors engineering
- PHD in Experimental Psychology
- Masters in Education
- BFA Art & Design
- Can consult on-site
- UI branding services
- Women owned business
- Clients: Hallmark, HP, GE, Cerner
VML, ODT, Touchnet, Ticket Solutions
Our Processes
- listen, analyze
- listen, design
- listen, test
- listen, refine





