by susana | Jan 11, 2024 | marketing
Whether you’re collecting data on your own for the first time or have hired a professional consultant, the validity of your research is dependent on the validity of your survey and its implementation. Below are 5 tips for obtaining useful and valid information. 1....
by susana | Jan 8, 2024 | marketing
by Eric Melin, Spiral 16, Manager Marketing & Communications Companies today have a wide array of options when it comes to web and social media monitoring and measurement. Once you have collected all the relevant data for your brand or online market study, though,...
by susana | Jan 7, 2024 | marketing
What are the advantages your company offers over the competition? Are you a trustworthy brand? Are your products unique? Do you offer supreme service or have a savvy sales team? Your advantage is not in your capabilities, but rather in your understanding of those...