by susana | Jan 11, 2024 | business strategy
by: Art Gangel, Business Consultant The book E-myth Revisited by Michael Gerber is the most important business book you’ve ever read. Gerber was one of the progenitors of the business systems movement of the late 80’s and 90’s, and his words ring just as true now as...
by susana | Apr 5, 2013 | biz tips, usability
Do you see the clients of your site or software purely as clients, possibly as dollar signs or as users? If you see them as users, then you may also see them as partners who can make your product better. How do you partner with users? Survey users with online services...
by susana | Apr 5, 2012 | biz tips, usability
based on the article of Gayle Kaplan, National Information Services (NIS) Whether you’re collecting data on your own for the first time or have hired a professional consultant, the validity of your research is dependent on the validity of your survey and...
by susana | Jan 16, 2012 | biz tips, Design, Software, Technology, usability
I met with an ecommerce company who wanted a UI that was different from their competition. So strongly they felt, that they did not assess their competitors’ design, architecture or task flows. Thus, they had a clumsy UI and complicated tasks compared to their...
by susana | Oct 14, 2011 | biz tips, Software
by Eric Melin, Spiral16 Manager Marketing & Communications Companies today have a wide array of options when it comes to web and social media monitoring and measurement. Once you have collected all the relevant data for your brand or online market study, though,...
