by susana | Aug 15, 2014 | biz tips, Entrepreneurial, FluidUI News
What are the advantages your company offers over the competition? Are you a trustworthy brand? Are your products unique? Do you offer supreme service or have a savvy sales team? Your advantage is not in your capabilities, but rather in your understanding of those...
by susana | Oct 29, 2012 | FluidUI News, Software, usability
The emfluence Marketing Platform has been sampling a UX (user experience) smorgasbord, from delectable user interviews to full-bodied heuristics. Their appetite was spurred by the need to redesign their Marketing Platform with a look that would be more telling of its...
by susana | Oct 26, 2011 | Design, FluidUI News, usability
We have had a wonderfully engaging summer. Working for Sprint, Spiral16 and National Seminars we improved, expanded and created search and sort functions. The experience, paired with the invigorating Indian Summer weather, has our creativity humming. First-up, Sprint...
by susana | Nov 16, 2010 | biz tips, Design, FluidUI News, usability
We package our usability assessments with all the bells and whistles. Want a task analysis? It’s in there. How about a visual of what it could look like? It’s in there. How about … well here is what you get: Fluid’s Flow Pack: Tasks Analysis: A...
by susana | Oct 30, 2010 | biz tips, Design, FluidUI News, usability
Tis the season to be assured you are differing yourself from your competition. How so? Well, gather around and I’ll show you … with this new high level multi-tasks score sheet. The sheet looks at website content, functions, etc, – all good little...
by susana | Oct 10, 2010 | Design, FluidUI News, usability
A Kansas City software corporation chose FluidUI to help introduce desktop software into web and mobile, for a new healthcare segment. Our understanding of usability, the industry and the application were spot on. We reduced page architecture by 15% and skipped the...