by susana | Aug 2, 2010 | Design, usability
‘U and I will design for Them’ is a former tag line of mine and also a worthwhile practice. ‘U’ the client and ‘I’ the designer, is key to designing for ‘Them’, the user. In asking the right questions you can discover...
by susana | Aug 1, 2010 | Entrepreneurial, FluidUI News
The band and the ballpark principal helped me start FluidUI. I wanted to do what I knew, be an interactive agency. I hadn’t considered being a user interface (UI) or user experience (UX) consultant. But my board knew better. They knew the market already had too...
by susana | Jul 29, 2010 | Design, Entrepreneurial
Many of my projects involve partnering with other companies. A software design I just completed had 3 designers on it, each lending their own specialty. As they say three’s company and triples the numbers delivering your brand. Companies don’t have to be...
by susana | Jul 22, 2010 | Entrepreneurial
Like good friends these tools are valuable assets. Take a quick break and let these tools change the way you do business or at least help you get through the work week quicker and with better results. 1. Getting Naked is a page turner with a QUIETLY POWERFUL message....
by susana | Jul 15, 2010 | usability
These videos are excellent sources on conducting card sorts – a technique used for determining the content and navigation for websites and software. They vary in delivery: one takes a group approach, similar to marketing focus groups; in the other individuals...
